How one community pharmacy built an online audience from scratch in 6 months
We caught up with Jackie Hamilton, proprietor pharmacist at Cromwell Pharmacy. With just over six months of focus, she has grown her online community to 1000+ Facebook followers, 950 people on an email list and 243 Instagram followers.
How to turn your website into an investment, not a cost
While pharmacy owners are happy to invest in radio, newspapers and flyer advertising, we’ve found that they also treat their website as an overhead cost. We think a website can be a lot more valuable than that – but it’s all about how you use it.
So, why does my business need a website anyway? This is a question we’re met with a lot. For some, a digital presence just seems like a no brainer. Not being online would be like shop refusing to install a door. So why is that exactly?