SEO SEries - Your how to guide

We have created an email series in collaboration with digital marketing experts Aro Digital, giving you some hot tips for
helping your website to show for relevant Google Searches.

What's in Search Engine Optimisation?

Search Engine Optimisation, or SEO as it is more commonly known, is a term you might have heard before. But what actually is it? Why does it matter? And where do you even start?

SEO is the process of reviewing and improving how your website is ranked by search engines. Or in simple terms, how you get your website to the first page of Google.

There's a whole lot of different factors that make up a website's SEO ranking, and therefore a whole lot of ways to improve upon it. With countless opinions and services available online, it can be hard to know what to focus on, or where to even start.

Aro Digital are a locally based company that specialise in all aspects of digital marketing, and we reached out to them to to provide some guidance for your SEO journey! 

Together with Aro Digital, we have created a guide with 5 key tips and tools for improving your website's SEO.

We've broken these down into bite-sized tasks that are delivered to you once a week through an SEO based email series, covering topics such as:

We'll be covering:
  • Understanding your website's relationship with Google
  • Keywords: What they are and why they matter.
  • Strategies for optimising your website content
  • Google my Business: What it is and how to use it effectively
  • Local SEO: how you can be that 'near me' business.

If you want to gain access to this series, sign up through the form to start receiving some hot-tips to your inbox today!